Business Competition B-Plans
Find all PPTs of Business Plans. Hope you find them Exciting
Nykaa - IIM Bangalore
Marketing Strategy for Lead Generation during COVID
1. Nominated in top 10 Finalists amoung 150 participated teams.
2. Prepared a Marketing Strategy Business Plan for Nyka products.
3. Market research on $20 bn Indian Beauty market and comparing it to Nykaa's revenue growth.
4. Bifurcation of Nykaa's ependutare to check marketing feseability.
5. Understanding Nykaa's 33% market share in beauty industry. 6. Finding the right buyers persona or demography to find target audience.
7. Marketing campaigns with Influencers and comedians. 9. Prepared awareness, engangement and conversation dashboard.
Corporate Social Responsibility
SPJIMR Mumbai
Making a CSR plan for up-skilling local farmers
(1) Nominated in the top 20 Natinal FInalists during OJAS SPJIMR's B School Fest
(2) Created and pitched a CSR plan “Su-Vyavastha” for local employment and helping the rural market to sell products.
(3) Standardization of local products to be sold using white labeling strategy.
(4) Teaching and up-skilling local farmers and sellers to generate produce which can be easily sold in urban markets.
(5) Provide subsidy and incentives to local traders in terms of monetary benefit to encourage them to increase Y-o-Y productivity.
(6) Strategizing auction events among sellers and buyers, and get competitive prices for local products.